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Data analysis and Customer Facing IT are the heartbeats of the Economy of Things
-Data can make the difference between services that only shine on paper and customer-oriented services that really add value. Companies…
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Importance of B2B Marketing grows
-For a long time, B2B Marketing was about creating direct mails, performing outbound calls as well as preparing and conducting…
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IoT needs Big Data and vice versa
-IoT without Big Data is like a Christmas duck without filling. And Big Data without IoT is like termites without…
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Technologien, die man kennen sollte: Fog Computing
-Das Internet der Dinge produziert Unmengen an Datenpunkten. Heute schon. Allein die Sensoren in der Turbine eines Flugzeugs produzieren in einer…
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The Subscription Economy poses new challenges for the sales force
-Internet-enabled products and downstream services are springing up. As a result, many companies end up directly in the Subscription Economy,…
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Was 2016 online in 60 Sekunden passiert
-Drei Stunden verbringen wir laut einer Studie der Universität Bonn täglich mit unserem Smartphone. Nicht verwunderlich, dass in gleichem Maß…
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