Data analysis and Customer Facing IT are the heartbeats of the Economy of Things
-Data can make the difference between services that only shine on paper and customer-oriented services that really add value. Companies…
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Importance of B2B Marketing grows
-For a long time, B2B Marketing was about creating direct mails, performing outbound calls as well as preparing and conducting…
IoT needs Big Data and vice versa
-IoT without Big Data is like a Christmas duck without filling. And Big Data without IoT is like termites without…
Technologien, die man kennen sollte: Fog Computing
-Das Internet der Dinge produziert Unmengen an Datenpunkten. Heute schon. Allein die Sensoren in der Turbine eines Flugzeugs produzieren in einer…
The Subscription Economy poses new challenges for the sales force
-Internet-enabled products and downstream services are springing up. As a result, many companies end up directly in the Subscription Economy,…
Was 2016 online in 60 Sekunden passiert
-Drei Stunden verbringen wir laut einer Studie der Universität Bonn täglich mit unserem Smartphone. Nicht verwunderlich, dass in gleichem Maß…
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